About Allied Venture Partners
At Allied VC, we’re more than just capital — we’re a long-term partner for founders building the foundation of tomorrow. Backed by technical expertise, deep domain insight, and an operator mindset, we invest early — and stay for the journey.
Our Mission, Vision & Values
Mission
Our mission is to close the early-stage funding gap for founders while giving angel investors access to rigorously vetted, high-conviction dealflow. We support technical teams building foundational software and empower aligned investors to participate confidently in venture-scale opportunities.
Vision
An early-stage startup ecosystem where exceptional founders can access the capital and guidance they need to build durable, venture-scale companies — and where angel investors can confidently participate in high-quality opportunities backed by rigorous diligence.
We imagine a future where the earliest stages of company formation are more transparent, more data-driven, and more equitable for both sides of the table.
Values
Founder–Investor Alignment
We believe the best outcomes come from long-term alignment. Our process, communication, and investment approach are designed to create mutual trust between founders and angel investors.
Rigor & Transparency
We apply structured, technical diligence to every opportunity so founders understand the path to being investor-ready—and investors gain confidence in the quality of each deal.
Access & Inclusion
We strive to reduce structural barriers at the earliest stages by helping high-potential founders secure early capital and enabling accredited investors to participate in vetted, institution-grade opportunities.
Operator-Led Insight
Our team brings practical experience from building and scaling technology companies. We use this knowledge to support founders with actionable guidance and to educate investors with context that sharpens their decision-making frameworks.
Capital Efficiency & Discipline
We champion sustainable growth. Founders benefit from a focus on smart resource allocation, and investors benefit from more resilient, higher-quality companies.
Long-Term Partnership
Our relationships extend beyond the first check. We support founders through product, hiring, and follow-on strategy—and continue guiding investors with ongoing updates, portfolio insights, and transparent communication.
Who We Are
Hi, I'm Matt Wilson, Founder and Managing Director at Allied Venture Partners.
I moved to Calgary in 2013 after exiting my Toronto-based CPG startup. While looking for ways to stay connected to the startup ecosystem, I began consulting for early-stage startups, helping with their sales and go-to-market strategies. Concurrently, I discovered angel investing as an opportunity to combine my passions for entrepreneurship and investing.
At the time, Alberta had limited VC or angel investor activity, and the high-tech industry we have today had not yet emerged. Recognizing this, I decided to focus my investor education on more established VC markets outside the province, like Silicon Valley, New York, Boston, and Toronto.
While working my day job at a major media and marketing agency, I dedicated my evenings and weekends to learning everything I could about venture capital and private markets. I joined every angel syndicate and VC fund I could find, and quickly built a diverse pipeline of deal flow from across North America.
“Find a way to get in the same room as the best. Then, listen and absorb as much as possible, learning from their successes and avoiding common mistakes.”
As a long-time public market investor, I’ve consistently used a portfolio strategy to manage risk through balance and diversification – I brought this same philosophy to angel investing.
During my initial years in venture, I focused on growth-stage investments, backing mid- and later-stage companies like Pinterest and Lyft to manage risk while I learned the industry. By networking with other investors, I accessed a variety of unique opportunities and essentially built my own VC apprenticeship by learning through hands-on experience in a complex, technical asset class.
As my knowledge and experience grew, I shifted my focus to earlier-stage investments, including Seed and Series A startups. Since then, I’ve invested in more than 100 early-stage technology companies.
After receiving my first distributed shares in 2019, following the Pinterest IPO, I set out to formalize my knowledge and address the challenges I encountered as an aspiring angel investor in Western Canada.
What started as a business school capstone thesis for an early-stage venture syndicate in Calgary became a reality in 2020 when I launched Allied VC. Our mission is to help close the early-stage funding gap for Canadian startups by:
Improving access to capital for local entrepreneurs,
Providing greater access to venture-scale opportunities for local investors; and,
Act as a trusted intermediary for foreign investors seeking access to Canada’s fastest-growing technology hub.
Since 2020, Allied has grown to over 2,000 limited partners from more than two dozen countries, and our network of Venture Scouts and Deal Partners reaches all major tech ecosystems across North America. Our LPs have worked at some of the world’s largest technology companies, and we are proud to support our talented founders in building world-class organizations.
If you’re an early-stage founder seeking capital, please reach out. For investors, whether you’re a new or experienced angel investor, we invite you to join the Allied Investor Network and gain access to our deal flow.
Sincerely,
–Matt
“If a solution doesn’t exist, create one.”
Why We Exist
Since the 1970s, Alberta has ranked first among Canadian provinces in GDP and income per capita, and only third globally, trailing Ireland and Norway. As Canada’s oil and gas industry headquarters, Alberta holds the nation’s highest concentration of accredited investors (more than twice the national average).
However, with the economic fallout from Covid-19, rising environmental pressures, and Canadian crude falling to an all-time low of less than $5 per barrel in March 2020, investors must look for new ways to protect and grow portfolios over the coming decades. Oil and gas no longer provide the most attractive risk-adjusted returns, with a growing shift toward software and technology industries.
Concurrently, Alberta’s appealing lifestyle, low tax rates, and plentiful grant programs have attracted a flood of technology entrepreneurs. Alberta is now home to Canada’s highest concentration of tech talent, ranks third globally for the development of artificial intelligence, and is expected to lead venture capital funding in Canada over the coming decade.
In response, international investors are taking notice, with several prominent Silicon Valley venture capital firms establishing offices in the province. Meanwhile, many foreign and out-of-province investors seek a trusted, reliable access point to one of North America’s fastest-growing technology hubs.
Enter Allied Venture Partners
As a result of these converging market forces, Allied was created to serve at the nexus of three critical market participants in Western Canada’s technology ecosystem:
Expand access for local angel investors to high-growth investment opportunities from established VC markets across North America.
Create a trusted access point for foreign investors seeking global diversification into Canada's fastest-growing technology hub.
Improve access to outside venture capital, knowledge, and networking opportunities for local entrepreneurs pursuing scale and growth.
Allied cultivates meaningfully differentiated value for Canada's technology ecosystem by providing education and empowerment for angel investors, capital and networking for startup founders, and a credible access point for diversification among foreign investors.
Since 2020, Allied has grown to more than 2,000 investors globally and has deployed over $6 million into early-stage technology startups.
How We Work
1. Sourcing & Screening
We source opportunities through a five-part dealflow funnel, including founder referrals, technical communities, operator networks, syndicate members, and ecosystem partners. Every inbound opportunity is screened by assessing founder-market fit, early product traction, market timing, and the company’s ability to scale with capital efficiency. Our goal is to surface high-conviction startups early — often before they’re widely known or actively raising.
2. Due Diligence
Our diligence combines quantitative analysis with qualitative judgment. On the quantitative side, we review metrics such as customer acquisition, early revenue signals, unit economics, usage patterns, technology defensibility, and capital requirements. Qualitatively, we focus on founder psychology, clarity of vision, speed of execution, and the long-term potential of the product. We aim to understand not just whether the company can grow, but why it will win.
3. Investment & Partnership
We invest at Pre-Seed, Seed, and Series A, depending on conviction. Our capital is accompanied by a partnership mindset — we want to be one of the first calls when founders are navigating strategy, hiring, or key decisions. We invest with long-term conviction and maintain pro rata rights so we can continue supporting companies through follow-on rounds.
4. Value-Add Beyond Capital
Our extended team of venture partners provides targeted, high-leverage support for portfolio companies across numerous key verticals, including:
Refining go-to-market strategy
Strengthening early product decisions
Providing talent introductions and recruitment support
Navigating fundraising milestones and introductions to downstream capital
We connect founders to customers, operators, advisors, and follow-on investors in our network. Founders also gain access to Ask Allied — our AI-powered VC assistant that helps answer tactical and strategic questions anytime.
5. Long-Term Support
We stay involved well beyond the initial check. We host founder events, share market insights, help companies prepare for future rounds, and connect our portfolio companies to accelerate collective growth. Whether a company is raising a Series B, considering expansion, or restructuring operations, we aim to be a steady, trusted partner at every step.
Our Track Record
2,050
Investors
$6.3MM
Deployed
24
Companies
39
Investments
15
Follow-ons
$525MM
Aggregate Val.
Ready to get started?
Founders
If you’re a startup founder looking to find investors and wish to be considered for angel funding, please click the button below and complete the startup application form.
Investors
Whether you’re looking to angel invest, are an experienced entrepreneur, or a seasoned venture capitalist; if you share our values, we welcome you to join our investor group.
Frequently Asked Questions
Who are the general partners at Allied VC?
Allied Venture Partners is structured as an angel syndicate rather than a traditional venture capital fund. The syndicate is led by founder and managing director, Matt Wilson, and supported by a team of venture partners, including investor-operators and technologists with deep experience in software, infrastructure, and early-stage investing.
What types of companies does Allied back?
We invest in early-stage software companies throughout North America — particularly infrastructure software, AI/ML, fintech, analytics, marketplaces, and other foundational software layers. To learn more about what we invest in, read our Investment Thesis.
What stages does Allied invest in?
We invest at Pre-Seed, Seed, and Series A, with a preference for pro rata rights to support our companies in follow-on rounds.
How does Allied support founders beyond capital?
We provide strategic help on go-to-market, product, hiring, and follow-on funding. Plus, founders can use our AI assistant, Ask Allied, for ongoing guidance.
Can I apply to raise from Allied?
Yes. Founders can submit an application through our Founder Application Form on the website.
Does Allied accept limited partners (LPs)?
Yes — we engage with LPs who align with our investment philosophy and long-term vision. Reach out through our Investor Relations page or directly via AngelList.
What is your firm's culture like?
We are builders, deeply technical, intensely curious, and committed to long-term relationships. Collaboration, humility, and continuous learning are core to how we operate.
What is the Allied Scout Program?
The Allied Scout Program is a venture sourcing initiative that partners with operators, founders, and ecosystem leaders to identify exceptional early-stage startups. Scouts share high-conviction opportunities they organically encounter, and in exchange for their assistance and expertise in identifying, assessing, and negotiating the investment, earn a percentage of our carried interest on the first investment. Learn more: Allied Scout Program
For additional questions, try our AI-powered assistant Ask Allied, trained on Allied’s entire corpus of website content, newsletters, podcasts, investment memos, and more.
