Roqad Acquires Zeotap-Data

Roqad acquires Zeotap-Data, strengthening its position as Europe’s leading identity aggregator and data onboarding partner.

BERLIN, DE (September 2, 2025) - Roqad, the leading identity solutions provider for a cookieless world, announced its acquisition of Zeotap-Data. With Zeotap-Data’s powerful third-party audiences combined with Roqad’s proprietary identity graph technology, Roqad can now deliver:

-Privacy-compliant scale;
-Holistic and Accurate targeting;
-Seamless activation across Amazon DSP, The Trade Desk, Adform, Meta, DV360, Pubmatic, and more.

This marks a huge step in shaping the future of privacy-first advertising in Europe and beyond.

For more information and to read the complete press release, visit AdExchanger.